|What we use your personal data for||Our reasons|
|Create and manage your account with us||To perform our contract with you or to take steps at your request before entering into a contract|
|Providing our Services to you||To perform our contract with you or to take steps at your request before entering into a contract|
|Conducting checks verify your identity to prevent misuse of your account or to help prevent and detect fraud against you or us||For our legitimate interests, ie to minimise fraud that could be damaging for you and/or us|
|To enforce legal rights or defend or undertake legal proceedings||Depending on the circumstances:
|Customise our Website and its content to your particular preferences based on a record of your selected preferences or on your use of our Website||Depending on the circumstances:
|Retaining and evaluating information on your recent visits to our Website and how you move around different sections of our Website for analytics purposes to understand how people use our Website so that we can make it more intuitive or to check our Website is working as intended||Depending on the circumstances:
|Communications with you not related to marketing, including about changes to our terms or policies or changes to the Services or other important notices||Depending on the circumstances:
|Protecting the security of systems and data used to provide the Services||To comply with our legal and regulatory obligations We may also use your personal data to ensure the security of systems and data to a standard that goes beyond our legal obligations, and in those cases our reasons are for our legitimate interests, ie to protect systems and data and to prevent and detect criminal activity that could be damaging for you and/or us|
|Statistical analysis to help us understand our customer base||For our legitimate interests, ie to be as efficient as we can so we can deliver the best service to you|
|Updating and enhancing customer records||Depending on the circumstances:
|Disclosures and other activities necessary to comply with legal and regulatory obligations that apply to our business, eg to record and demonstrate evidence of your consents||To comply with our legal and regulatory obligations|
|Marketing our Services to existing and former customers||For our legitimate interests, ie to promote our business to existing and former customers|
|To share your personal data with members of our group and third parties that will or may take control or ownership of some or all of our business (and professional advisors acting on our or their behalf) in connection with a significant corporate transaction or restructuring, including a merger, acquisition, asset sale, initial public offering or in the event of our insolvency In such cases information will be anonymised where possible and only shared where necessary||Depending on the circumstances:
|Access to a copy of your personal data||The right to be provided with a copy of your personal data|
|Correction (also known as rectification)||The right to require us to correct any mistakes in your personal data|
|Erasure (also known as the right to be forgotten)||The right to require us to delete your personal data – in certain situations|
|Restriction of use||The right to require us to restrict use of your personal data in certain circumstances, eg if you contest the accuracy of the data|
|Data portability||The right to receive the personal data you provided to us, in a structured, commonly used and machine-readable format and/or transmit that data to a third party – in certain situations|
|To object to use||The right to object:
|Not to be subject to decisions without human involvement||The right not to be subject to a decision based solely on automated processing (including profiling) that produces legal effects concerning you or similarly significantly affects you|
|The right to withdraw consents||If you have provided us with a consent to use your personal data you have a right to withdraw that consent easily at any time You may withdraw consents by logging on to your account and changing your consent settings. Withdrawing a consent will not affect the lawfulness of our use of your personal data in reliance on that consent before it was withdrawn|
|Data Protection Officer SoPost Limited The Core, Bath Lane Newcastle upon Tyne NE4 5TF, UNITED KINGDOM email@example.com|
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